Roam, the Swedish-born electric vehicle company building for Africa, has been recognized by the Financial Times as one of the continent’s fastest-growing companies. The 2025 FT-Statista ranking placed Roam 35th overall in Africa, with a remarkable 550% revenue growth between 2020 and 2023. In Kenya, where Roam is headquartered, the company ranked at the very top.
From Safari Vehicles to Electric Mobility Leaders
Founded in 2017 by Filip Lövström, Mikael Gånge, and Albin Wilson, Roam first made its mark by converting safari vehicles into electric cars. Today, the company designs and manufactures electric buses and motorcycles built specifically for sub-Saharan conditions.
%20%26%20Filip%20Lovstrom%20-%20Chief%20Executive%20Officer%20(CEO).jpg)
Roam’s flagship product, the Roam Air, is Kenya’s first locally designed and manufactured electric motorcycle. Priced affordably and built for long rural rides, it is now used by thousands of riders—including on platforms like Uber and Bolt. In 2024, Roam showcased its innovation by completing a 6,000 km journey from Kenya to South Africa using only solar-charged motorcycles.
Building Africa’s Charging Future
Beyond vehicles, Roam is investing in charging infrastructure. The company has launched battery renting and charging stations in Nairobi, Kiambu, and beyond, making electric mobility more accessible to riders. A unique home-charging strategy, where batteries can be charged in any household socket, is enabling expansion not just in cities but across rural Africa.
“We’ve slowly begun expanding across Kenya, outside Nairobi, and the market response has been exactly what we hoped for,” says Albin Wilson, Roam’s Co-Founder and Chief Strategy Officer. “It proves our vision that electrification isn’t just for big urban centers like Lagos or Nairobi—it’s for the whole continent.”
%20Roam.jpg)
Scaling Beyond Kenya
Roam is now preparing to expand into additional East African markets. “Our strategy has always been to focus on one market and do it really well before moving to the next,” Wilson explains. “We’ve proven ourselves as Kenya’s leading EV company, and now we’re ready to replicate that success across Africa.”
Powered by Global Partnerships
Roam’s growth has been fueled by strong impact and venture capital backing. Investors include At One Ventures (USA), Ambo Ventures, Renew Capital, M-Kopa, and Sabuni & Partners, founded by former Swedish politician Nyamko Sabuni. Notably, M-Kopa, a leading African financing platform, also ranked highly on the FT’s list of Africa’s fastest-growing companies.
A Movement Beyond Growth
What began as an ambitious idea is now shaping the future of mobility in Africa. By delivering affordable, reliable, and sustainable transport solutions, Roam is proving that electric mobility can thrive on the continent—empowering communities, protecting the environment, and driving economic growth.
This story was originally published in Swedish by Dagens industri and has been adapted for the Roam blog.
